Storyvale Desserts

An immersive storybook dessert experience coming to South Florida

Step into the Story

Storyvale Desserts is a colorful, immersive dessert concept designed to make guests feel as though they have stepped into a living storybook.  Created for families, tourists, and guests of all ages, Storyvale combines premium desserts, playful presentation, and imaginative surroundings to create a destination - not simply another dessert shop.

Now Seeking Our First South Florida Location

Storyvale Desserts is actively evaluating high-visibility retail opportunities throughout South Florida, with particular interest in Delray Beach, West Palm Beach, and surrounding Palm Beach County markets.

We are open to a range of formats, including a distinctive storefront, small inline space, mall kiosk, retail merchandising unit, or pop-up opportunity. Our priority is finding a high-traffic location that serves families, tourists, and experience-driven customers and allows Storyvale to create a memorable, visually engaging dessert destination.

Preferred formats: Storefront, inline retail, kiosk, RMU, or pop-up
Target footprint: Flexible based on location and format
Timing: Actively seeking immediate and upcoming opportunities

About the Founder

Storyvale Desserts was founded by Sterling Craig, a food-and-beverage professional with 30 years of experience in hospitality operations, guest service, and concept development.

Storyvale was created from a belief that a dessert shop can offer more than food. It can create curiosity, excitement, and lasting memories. The vision is to build a distinctive South Florida dessert destination that combines imaginative design, memorable products, and strong hospitality.

Contact Storyvale

Sterling Craig
Founder & Owner
Storyvale Dessert Company LLC
sterlingcraig@storyvaledesserts.com
415-571-4900
South Florida